Alternatives to Ahrefs
Below are the 19 other tools in Marketing & SEO, the category where we list Ahrefs. For each one you get what it is, the starting price shown on its own site, and whether it has a free tier.
Ahrefs has a free tier (paid plans from $29/mo). Read the full Ahrefs profile, or see everything in Marketing & SEO.
Price and free tier at a glance
| Tool | Starting price | Free tier |
|---|---|---|
| Ahrefs | Free; paid plans from $29/mo (checked October 2026) | Yes |
| AdCreative.ai | $20/mo (checked October 2026) | Not listed |
| Anyword | $39/mo (checked October 2026) | Not listed |
| Brand24 | $199/mo (checked October 2026) | Not listed |
| Buffer | Free; paid plans from $5/mo (checked October 2026) | Yes |
| Clearscope | $129/mo (checked October 2026) | Not listed |
| Frase.io | $39/mo (checked October 2026) | Not listed |
| Hootsuite | $99/mo (checked October 2026) | Not listed |
| Klaviyo | Free; paid plans from $20/mo (checked October 2026) | Yes |
| Mailchimp | Free; paid plans from $13/mo (checked October 2026) | Yes |
| MarketMuse | Free; custom-priced paid plans (checked October 2026) | Yes |
| Metricool | Free; paid plans from $20/mo (checked October 2026) | Yes |
| Omneky | $24/mo (checked October 2026) | Not listed |
| Postwise | $37/mo (checked October 2026) | Not listed |
| Predis.ai | $19/mo (checked October 2026) | Not listed |
| Prowly | $149/mo | Not listed |
| Semrush | $139/mo (checked October 2026) | Yes |
| Sprout Social | $79/mo (checked October 2026) | Not listed |
| Surfer SEO | $49/mo (checked October 2026) | Not listed |
| Taplio | $32/mo (checked October 2026) | Not listed |
Ahrefs is the first row. The rest are in alphabetical order.
Alternatives with a free tier
6 of the 19 alternatives list a free tier or free plan. Free tiers usually come with usage limits.
Listed at a lower starting price than Ahrefs
7 of the 19 tools below list a lower starting price ($29/mo) than Ahrefs. A lower starting price does not mean the same features: plan limits differ a lot between tools.
- AdCreative.ai · $20/mo
- Buffer · $5/mo
- Klaviyo · $20/mo
- Mailchimp · $13/mo
- Metricool · $20/mo
- Omneky · $24/mo
- Predis.ai · $19/mo
Head-to-head comparisons
All 19 alternatives
AdCreative.ai
Generates ad creatives, copy, photos and videos, with creative scoring. Starter is $20 a month billed annually ($39 monthly); 7-day trial, no free plan.
Anyword
AI copywriting platform that predicts how marketing copy will perform. Starter is $39 a month billed annually ($49 monthly); no free plan, 7-day trial.
Brand24
Social listening and media monitoring tool that tracks keyword mentions and sentiment across the web and social media. Starts at $199 a month billed annually ($249 monthly).
Buffer
Social media scheduling tool priced per channel, with a free plan for 3 channels and an AI Assistant for drafting and repurposing post text.
Clearscope
Content optimization and AI-search visibility platform for SEO writers, with Google Docs, Word and WordPress integrations; paid plans start at $129 a month, 14-day trial.
Frase.io
SEO and AI-search content platform for research, writing, auditing and publishing, with a 7-day free trial. Starts at $39 a month billed annually ($49 monthly).
Hootsuite
Social media management suite with AI for scheduling, inbox, listening and analytics. Standard is $99 per user a month billed annually.
Klaviyo
Email, SMS and mobile marketing platform for online stores with AI agents; free plan up to 250 profiles and 500 sends, paid email plans reported from $20 a month, billed monthly.
Mailchimp
Web platform for email campaigns, automations, landing pages and forms. Free plan up to 250 contacts; paid plans start at $13 a month, billed monthly (first 12 months).
MarketMuse
Content planning and brief tool from Siteimprove with a Free plan (10 queries a month); paid plan prices are not published and are quoted via demo.
Metricool
Social media scheduling, analytics and reporting tool with a Free plan for 1 brand; paid plans start at $20 a month billed annually ($25 monthly).
Omneky
AI ad platform that generates image and video ads, launches them to ad channels and reports performance. Lite is $24 a month billed annually ($29 monthly); 7-day free trial.
Postwise
AI writing and scheduling tool for X, LinkedIn and Threads, with a 7-day trial. Paid plans start at $37 a month; a 20% annual discount is listed.
Predis.ai
Generates ads, social posts, carousels and videos from a product link or prompt. Core is $230 billed annually (about $19 a month), or $32 monthly; no free plan.
Prowly
PR software acquired by Semrush, now the AI PR Toolkit, for finding media and sending pitches; Base is $149 a month, billed annually (7-day trial).
Semrush
SEO and marketing suite with keyword, site audit and competitor tools plus AI Visibility tracking. Free plan and paid tiers from $139/mo.
Sprout Social
Social media management platform with an AI assistant, Trellis. Essentials is $79 per seat a month billed annually ($99 monthly).
Surfer SEO
Content optimization and AI-search visibility tool for SEO writers and teams. Plans start at $49 a month billed annually; 7-day Pro trial, no ongoing free plan.
Taplio
LinkedIn scheduling, analytics and AI writing tools; plans start at $32 a month billed annually ($39 monthly), with a 7-day trial.
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