What is Frase.io?
Frase is a web platform for SEO and GEO (AI-search) content that handles research, writing, optimizing, publishing and monitoring. Its docs list one-click publishing to WordPress, Webflow, Sanity, Wix and Frase CMS, plus MCP connectors for Claude, ChatGPT and Cursor.
Who it's for
Frase's site describes it for in-house content and SEO teams and for agencies that manage several sites, seats and client reports. Its pricing page positions Starter for one site and one seat, and lists white-label reports, a client portal and SSO only on Enterprise.
Pros & cons
Strengths
- Frase's docs describe a loop of research, brief, article, publish, monitor and fix, with SEO, GEO and Google EEAT scoring and the option to import existing content.
- The docs list Google Search Console as a data source and CMS publishing to WordPress, Webflow, Sanity, Wix and Frase CMS; Frase says WordPress publishing can fill Yoast or RankMath fields.
- Frase says Content Guard watches published articles for ranking drops and drafts updates, and that republishing happens after your approval.
- The pricing page lists AI Visibility tracking on every paid plan: 50, 200 and 500 prompts on Starter, Professional and Scale, with more AI engines tracked on higher tiers.
- The docs list an MCP server, an npm package and a public API/CLI; the pricing page lists 5,000, 20,000 and 50,000 API/MCP/CLI requests a month on Starter, Professional and Scale.
- Frase says yearly billing saves 20% versus monthly, and upgrades are prorated immediately while downgrades start at the next billing cycle.
Limitations
- Each paid plan has monthly caps: Starter 10 articles, 50 audit pages and 25 AI generations; Professional 40, 250 and 100; Scale 100, 1,000 and 350. Starter holds at its limits and has no overage option.
- Pay-as-you-go overages on Professional and Scale are off by default, for example $5 per extra article on Professional and $4 on Scale. Extra seats cost $29 a month each.
- The 7-day free trial needs no credit card but is capped at 5 articles, 50 audit pages, 25 AI prompts and 3 seats. There is no permanent free plan for the main product.
- Frase's terms say all fees paid are final with no refunds, and that plans renew automatically for the same term unless notice is given at least 30 days before the term ends. The pricing page does not describe refund or cancellation terms.
- Frase's terms say it does not use Customer Data to train generalized AI models, but it may use aggregated, anonymized data for benchmarks and analytics; opting out of benchmarks is by email to support. Report history is current only on Starter, 3 months on Professional and 12 on Scale.
Plans and pricing
- Free trial: $0. 7 days, no credit card; Professional features, capped at 5 articles, 50 audit pages, 25 AI prompts, up to 3 seats.
- Starter: $39 a month billed annually, or $49 monthly. 1 seat, 1 site, 10 articles, 50 audit pages, 10 Content Guard pages, 50 AI Visibility prompts a month; no overages.
- Professional: $103 a month billed annually, or $129 monthly. 3 seats, 5 sites, 40 articles, 250 audit pages, 75 Content Guard pages, 200 AI prompts a month; adds content calendar and internal linking.
- Scale: $239 a month billed annually, or $299 monthly. 5 seats, 10 sites, 100 articles, 1,000 audit pages, 300 Content Guard pages, 500 AI prompts a month; adds client-ready exportable reports.
- Enterprise: Custom. Custom limits; adds white-label reports, branded client portal, SSO/SAML, account manager and SLA.
- FraseCMS hosting (add-on): $0 Free, $19 Basic, $99 Pro a month. Optional hosting: 100,000, 250,000 or 1,000,000 page views a month; Free shows a Powered by Frase badge; yearly billing saves two months.
Prices and limits were read from Frase's official pricing page this session; USD, with the lower figure shown for yearly billing. The docs plans page could not be fetched, so overage rules beyond the pricing page were not rechecked. Confirm on the live pricing page.
Details checked October 2026 against the vendor's own pages. Prices and limits change, so confirm before you buy. Official pricing page ↗
Sources
This profile was compiled from these public pages. We have not run hands-on tests.
Frase.io — at a glance
Frase is a web platform for SEO and GEO (AI-search) content that handles research, writing, optimizing, publishing and monitoring. Its docs list one-click publishing to WordPress, Webflow, Sanity, Wix and Frase CMS, plus MCP connectors for Claude, ChatGPT and Cursor.
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